Guides
From idea to startup
Short, practical guides for the questions every founder asks.
How to validate a startup idea before you build it
A practical, step-by-step way to test whether people want your startup idea in two weeks, without writing code or spending money.
7 min read
How to share your startup idea safely (and why you should)
Worried someone will steal your idea? Here's why sharing helps far more than it hurts, and how to protect what matters.
5 min read
How to pitch to investors, Shark Tank style: your ask, equity and valuation
How to set your funding ask, work out your valuation and equity, and pitch in a way investors understand, with examples and a free calculator.
8 min read
How to find a technical co-founder for your startup
Where to find a developer co-founder, how to pitch them, how to split equity fairly and what to agree before you start.
6 min read